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Thursday, 18 August 2016

When it comes to a good visitor experience, Ryedale walks it

The district council has joined forces with digital walking guide business, iFootpath, to devise and map four walks from each of Ryedale's market towns.

The 20 walks are described, photographed and mapped in detail and can be downloaded and followed using an app on smart phones, or printed.

Best foot forward from Pickering Castle: councillor Cowling, Claire Sharp, Richard Jemmett and Bobbie from iFootpath, Craig Nattress, visitor economy officer and Mr Inman, winner of a £20 voucher prize for suggesting several walks in the area.

Councillor Linda Cowling said: "The project aims to help our visitors to discover the beautiful countryside around the five Ryedale market towns, whilst also encouraging stops at attractions, cafes, pubs and shops along the way.

"Encouraging visitors to stay in the area for a longer time, spend more and to enjoy each of the towns are key parts of the Ryedale Market Towns promotion project."

Each walk begins in one of the market towns – Helmsley, Kirkbymoorside, Pickering, Malton and Norton-on-Derwent – and there are routes to suit all abilities, from shorter discovery trails to longer countryside rambles.

The app is for Apple and android devices and costs a one-off price of £1.49, giving access to hundreds of walking guides in the UK.

Richard Jemmett of iFootpath said: "Local people suggested their favourite walks for us to choose from,

"We spent three weeks in Ryedale whilst researching the walks and discovering the area, finding great scenery and views, friendly cafes and pubs and history and heritage around every turn. Our dog, Bobbie, joined us as well to test out the walks from her point of view."

The walks, each with a map and full turn-by-turn directions, are also available from the website and will be available free of charge at the Visitor Information Points in Helmsley, Pickering and Malton and the library in Kirkbymoorside and Norton on Derwent.

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